What do you mean by UI UX design?

UI (User Interface) design and UX (User Experience) design are interrelated disciplines that focus on creating intuitive and engaging digital products.

UI design encompasses the visual elements of a user interface, such as the layout, typography, color scheme, and interactive components. The goal of UI design is to make the interface visually appealing, easy to navigate, and consistent with the overall branding of the product.

UX design, on the other hand, focuses on the overall experience a user has when interacting with a digital product. This includes understanding the user's needs, pain points, and goals, and then designing the product's functionality, information architecture, and interaction flows to provide a seamless and satisfying experience.

UX designers often conduct user research, create user personas, develop prototypes, and test the product with real users to gather feedback and iteratively improve the design. The ultimate aim of UX design is to create products that are intuitive, efficient, and delightful to use.

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